Website promotion, marketing & SEO Training

There is a lot of hype around getting to number 1 on Google and so there should as getting to number on google yield some good returns if your page is optimised, but if you soley rely on google or Yahoo, MSN and other search engines then you are sure to miss out other the abundence of potential vistiors out there.

When thinking about your website and your brand, you are going to have to think outside the box, there are many ways to skin a cat and so there are many ways to market your website, sometimes it is going to be near impossible to reach the holy grail of a 1st place position on all major search engine for certain keywords unless of course you have bags of money to burn but this does not mean you cannot achieve success or vast amount of visitors.

(Bare in mind just because you are 1st on a search engine does not mean you will reach the top 100 rich list but it still good to be there or there abouts.)

So what are you other options, well over the next few weeks we will be looking at what your options are and what the future holds, but as a taster to the new comers to whom we like to educate, think videos, social networking sites, streaming, the oldie but goodie email marketing, local online directories, online auctions and lots more…

The main thing with online marketing is it can be fun, alot more fun than handing out flyers, although I would not rule that out, until next time…. have fun!

Title: Hands on SEO Training
Location: Birmingham
Description: This course is a one day hands on course on SEO. The course is designed to give you a clearer understanding, the confidence and the ability to start implementing SEO on yours or anyones Website straight away. For more information call 0121 236 3535 or visit the SEO Training Section

Once we show you what’s under the hood, you’ll then use your own techniques mixed in with others to effectively Optimise webpages for search engines.

Start Time: 13:00:00
Date: 2008-06-30
End Time: 17:00:00

Lets face it, in the early days the success of the Internet, from a business point of view, took many people by surprise including the British Government, so much so that people were getting involved with things they had no idea about, just to get on the band wagon. Some of these people made a lot of money ripping off other people who were less informed than themselves, by posing as experts in a field they really new little about.

This is still true today with the so called Search Engine Optimization consultants/advisers, as no one can really guarantee to get you to the top of any organic search engine results, all they can do is TRY and help to improve your SERPs by offering advice on things like keyword analysation, site submission, on page factors, off page factors, and a few other things. The only problem is some of these people (consultants) want to charge you the earth when in fact most of the tools and information for Search Engine Optimization are available for free or at low prices and can be found by using some simple search terms like ‘Search engine optimization’ or ‘SEO’ through anyone of the popular search engines, this will return you an abundance of pages offering you help and advice, it may take a little bit of work, but you will find what your looking for, just make sure to add ‘2008′ or today’s date alongside your search terms to ensure you get the most up to date information.

Website is part and parcel of business life and so is Website marketing, if you don’t have the spending power to hire experienced SEO consultants and marketing gurus, then at very least give your existing staff the basic knowledge to help give your website some exposure with SEO training.

Many businesses spend hundreds, thousands, if not hundreds of thousands to build a website that sits in the far corner of the online world and when you think about it, you would not build a business without some form of marketing strategy / understanding, whether small or not you know instantly marketing is paramount.

Depending on your size of business you may not want to give your staff SEO training, however, as a business owner, director, CEO you should at least have the knowledge and skills yourself.

There is a wealth of customers searching online now, how can you sleep knowing your competitor is taking away your potential customers simply because have had SEO training or hired a SEO guru and you haven’t

With a bit of effort your website can entice new customers,  increase you turnover and keep you in the competition. Increase your website market skills and get SEO training before it’s to late.