Many of us know the saying

‘it’s not what’s on the outside, it is what’s in the inside.’

and also

‘To become successful, you should surround yourself with successful people’

This sure applies to your website and your website needs to be hanging out with Big boys like SEO and SEM, these guys can really turn your website’s life around and show it a good time and if your website is happy then by heck you’ll feel happy and with a little bit of plastic surgery (too much can be disasterous) your site can look great and work for you.

You need to mentor your site and set its goals, it needs to know what directions to take, so you need to sit down and plan, (3 months, 6 months, 12 months) and review your websites goal every month, if your website has no direction it will end up lonely again, all it’s friends will disappear and if your website has no friends… you don’t make any money.

So first thing first with SEO, set your website goals. You’ll be surprised how many of your competitions website haven’t.

Firm Internet Services provide excellent customer service from begining to end and with years of experience in online marketing, we have learnt to understand and meet the needs of businesses looking to improve their website traffic.

Karl Anthony (marketing director) and Jay Wilson (technical director) have formed a working relationship online for nearly 15 years and this bond and understanding is reflected in their team and in their desire to provide high quality , firm internet marketing for their clients.

When it comes to building website traffic, search engine optimization, search engine and email marketing amongst other services are key to your success and you can be sure with firm Internet services, success is guaranteed.

Search Engine Marketing is key to the success of your business and with the fierce amount of competition online, It is no longer a matter of just building a website, submitting to search engines, printing some flyer’s and laying on a snazzy launch party, It is about building a website with both an offline and online marketing goal in mind, it’s about understanding your customers, networking with other businesses, knowing the tools to analysis and ensure you are on the right track.

Firm Internet Services helps companies achieve success online, whether it be a quick campaign or an ongoing campaign, we are known for our customer service and client aftercare to discuss what we can do for you call 0121 236 3535

When thinking about your website and your brand, you are going to have to think outside the box, there are many ways to skin a cat and so there are many ways to market your website, sometimes it is going to be near impossible to reach the holy grail of a 1st place position on all major search engine for certain keywords unless of course you have bags of money to burn but this does not mean you cannot achieve success or vast amount of visitors.

(Bare in mind just because you are 1st on a search engine does not mean you will reach the top 100 rich list but it still good to be there or there abouts.)

So what are you other options, well over the next few weeks we will be looking at what your options are and what the future holds, but as a taster to the new comers to whom we like to educate, think videos, social networking sites, streaming, the oldie but goodie email marketing, local online directories, online auctions and lots more…

The main thing with online marketing is it can be fun, alot more fun than handing out flyers, although I would not rule that out, until next time…. have fun!

Some businesses think emails are a waste of time and don’t even bother building an email customer base and if you have this attitude you could be losing money and lots of it too.

Building an email list is as easy as just adding a form to your website, inticing your new visitors to join up for further information or free or discounted offers, tyour new visitor may never visit your site again if you don’t encourage them to join your email list and although your new subscriber may not buy from you this week, next week or next month, by merely having them on your list, they will eventually buy something when you offer an irristable deal or when the time is right.

So first thing first, make sure at the thing at the fore front of your mind is building a high quality email list with the customer in mind.

Once we show you what’s under the hood, you’ll then use your own techniques mixed in with others to effectively Optimise webpages for search engines.

Start Time: 13:00:00
Date: 2008-06-30
End Time: 17:00:00

There are so many SEO consultants who don’t know, or even forget that there other Search Engines Out there that can bring their customers or clients just as much success, or even more in some cases, than optimizing solely for Google. Some of these consultants lead people to believe they are optimising for all the popular Search Engines when in fact they are only optimizing for Google.
If you are thinking about using a consultant make sure they are optimizing for all the popular Search engines

This is still true today with the so called Search Engine Optimization consultants/advisers, as no one can really guarantee to get you to the top of any organic search engine results, all they can do is TRY and help to improve your SERPs by offering advice on things like keyword analysation, site submission, on page factors, off page factors, and a few other things. The only problem is some of these people (consultants) want to charge you the earth when in fact most of the tools and information for Search Engine Optimization are available for free or at low prices and can be found by using some simple search terms like ‘Search engine optimization’ or ‘SEO’ through anyone of the popular search engines, this will return you an abundance of pages offering you help and advice, it may take a little bit of work, but you will find what your looking for, just make sure to add ‘2008′ or today’s date alongside your search terms to ensure you get the most up to date information.

Many businesses spend hundreds, thousands, if not hundreds of thousands to build a website that sits in the far corner of the online world and when you think about it, you would not build a business without some form of marketing strategy / understanding, whether small or not you know instantly marketing is paramount.

Depending on your size of business you may not want to give your staff SEO training, however, as a business owner, director, CEO you should at least have the knowledge and skills yourself.

There is a wealth of customers searching online now, how can you sleep knowing your competitor is taking away your potential customers simply because have had SEO training or hired a SEO guru and you haven’t

With a bit of effort your website can entice new customers,  increase you turnover and keep you in the competition. Increase your website market skills and get SEO training before it’s to late.